British life insurance company Pru Life UK, represented by its Senior Vice President and Chief Customer Marketing Officer Allan Tumbaga (right) formally turned over 100 bikes to Subic Bay Metropolitan Authority (SBMA), headed by its Chairman Atty. Wilma Eisma, as part of its initiative to promote cycling across the country and encourage more people to choose an environment-friendly means of transportation.
During the signing of the Deed of Donation, Atty. Eisma said that the bikes will be distributed to respective SBMA departments for official use.
SBMA hosted the 2019 edition of the annual cycling festival PRUridePH in May. With over 2,500 participants coming over to the Subic Bay Freeport Zone, it is the biggest cycling festival in the country. After this successful partnership, Pru Life UK looks forward to SBMA’s support in their future WeDO Health endeavors.
Mr. Tumbaga says that Subic was the perfect venue for PRUridePH 2019 as its environment and transport system are conducive to cycling. “The handing over of bikes is our sign of gratitude and support to SBMA’s mission of growing an environmentally sustainable Freeport community,” he adds. “We hope that this partnership will encourage more people to preserve the environment and choose a healthy habit by promoting cycling.”