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Pru Life UK launches 25-week bonanza to celebrate its 25th anniversary

Winners will take home exciting prizes every week until September 2021.

Pru Life UK announces its We DO Health & Wealth: 25th Anniversary Celebration, which features a 25-week raffle bonanza. Starting March 29, 2021 until Pru Life UK’s 25th anniversary in September 2021, over Php6 million worth of prizes will be given away to more than 600 winners. Participants will stand a chance to win the Php2.5 million cash prize in the grand raffle draw, and iPhone 12s, and e-gift certificates in the weekly raffle draws.

“We are proud of Pru Life UK’s legacy of nurturing the health and wealth of Filipinos for the past 25 years. We have reached this milestone because of all customers, and agents who have trusted us through the years. Pru Life UK would like to thank everyone and give back with a raffle that will surely put a smile on everyone’s face,” says Pru Life UK President and Chief Executive Officer Antonio G. De Rosas.

To join the weekly draw, all that is needed is download Pulse, the insurer’s all-in-one health app, and use its features to earn raffle entries. Participants can increase their chances of winning by being more active on the app. On Pulse, they can engage with other users in MyCommunity, complete health assessments, accomplish the Exercise Buddy activity, and more.

Each week, there are 25 winners of an iPhone 12 and 24 winners of an e-gift certificate worth Php2,500. The winners will be announced on Pru Life UK’s website and official Facebook page one day after the draw. 

Come its 25th anniversary this September, Pru Life UK will be holding a grand raffle draw where one winner will take home Php2.5 million in cash.

“Through the raffle series, we aim to promote and reward a healthy lifestyle, all within the ecosystem of our Pulse, a technology which the Pru Life UK community is extremely proud of. In a way, the Pulse captures the company’s 25 years of innovation and commitment to protect the health and grow the wealth of Filipinos,” shares Pru Life UK Senior Vice President and Chief Customer Marketing Officer Allan Tumbaga.

25 years as a trusted life insurance partner[1]

Pru Life UK has always been committed to safeguarding its client’s best investment: their future. Since 1996, the company has served its clients’ evolving health and protection needs through its health insurance policies. In its first year, Pru Life UK became one of the first companies allowed by the Insurance Commission to issue dollar-denominated policies.

In 1998, Pru Life UK was ranked among the top 10 life insurance companies in the Philippines in terms of First-Year Premiums. In 2001, the company was named the fastest-growing life insurer in the country with a 63% growth rate.

The following year, Pru Life UK pioneered the first unit-linked or investment-linked life insurance product in the Philippines. The company reached another milestone in 2007 when it hit the P1 billion mark in terms of Annualized Premium Equivalent, a 130% growth from the previous year.

Pru Life UK expanded its reach to children when it launched the Cha-Ching Financial Literacy for the Youth Program in 2012. This was quickly followed by the introduction of the Prudence Foundation, the community investment arm of Prudential plc in Asia and Africa. More innovations were announced within the decade: the customer portal PRUAccess, the PRULink Global Emerging Markets fund, the PRULink Cash Flow fund, and the best-selling product PRULink Elite Protector 5.

In 2016, Pru Life UK inaugurated PRURide PH, which promotes cycling as a way to achieve health and wellness, and as a sustainable alternative mode of transportation. Three years later, PRURide PH received a 2.2-accreditation from the Union Cycliste Internationale, the world’s governing body for cycling.

The company began offering asset management and trust products in 2019, with the opening of its subsidiary Pru Life UK Investments.

“Our passion to reach more milestones is grounded in our ‘We DO’ commitment, a promise to listen, understand, and deliver to meet our clients’ health and wealth needs. Pru Life UK is excited to celebrate the next 25 weeks, and embrace the next 25 years, as we build on our legacy to be Filipinos’ trusted life insurance partner,” ends De Rosas.

Earlier this year, PRUDengue products were launched on Pulse, and more protection and health products are set for launch in the coming months of 2021.

Join Pru Life UK’s weekly and grand raffles by downloading the Pulse app at wedopulse.com/ph/.

 

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About Pulse

Pulse is an all-in-one digital health app and the first of its kind in the region to offer holistic health management to consumers. Using AI-powered self-help tools and real-time information, the app serves as a 24/7 health and wellness partner to users, helping them prevent, postpone, and protect against the onset of diseases. Pulse is part of Prudential’s region-wide strategy to provide affordable and accessible healthcare to everyone across Asia by leveraging digital technologies and best-in-class partnerships. 

Following the regional launch of Pulse in Malaysia in August 2019, Pulse is now available in a total of 11 markets in Asia and includes a growing suite of value-add services, such as a symptom checker and health assessment, personal wellness services, and video consultations with certified doctors and specialists.

Since its launch, Pulse has been downloaded more than 20 million times* in Asia. Pulse is currently available on the Apple/Google Play stores in Cambodia, Hong Kong, Indonesia, Laos, Malaysia, Myanmar, the Philippines, Singapore, Taiwan, Thailand, and Vietnam.

For more information, and to download Pulse, log onto www.wedopulse.com

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References:

[1] https://www.prulifeuk.com.ph/en/know-more-about-pru/our-legacy/